The Factory

Corporate Identity. Signage. Print. Creative direction. Art Direction. Social media.

The Factory is a fresh modern grooming salon located opposite Belfast's City Hall; right in the heart of Belfast city centre. The salon's owner – Rowan Vernon – asked me to create a sleek, trendy and minimalist brand for this new outlet. Using modernist reference points I then created the identity, signage and all other branded print/digital material required for the launch of the new salon.